SoHo, short for South Howard, is the stretch of South Howard Avenue between Kennedy Boulevard and Swann Avenue in Tampa, along with the residential blocks on either side, about 1.5 miles from downtown Tampa. It is the Hyde Park area's main restaurant and nightlife corridor, with Hyde Park Village a few blocks southeast and Bayshore Boulevard less than a mile south down Howard Avenue.
Living in SoHo
The City of Tampa maps SoHo as its own neighborhood, South Howard, running from Kennedy Boulevard south to Swann Avenue, and it is widely treated as part of greater Hyde Park. Howard Avenue takes its name from Howard P. Macfarlane, son of developer Hugh C. Macfarlane. The corridor itself is an entertainment district of bars, nightclubs, restaurants, cafes and boutiques, while the side streets off Howard are residential.
Parks and things to do near SoHo
Hyde Park Village, a few blocks southeast, adds open-air boutiques, restaurants and the Palihouse hotel, plus a Fresh Market with more than 80 vendors on the first Sunday of each month. Kate Jackson Park, a short walk away at Rome and Morrison avenues, has a splash pad, a basketball court, a community center and a playground rebuilt in 2025. South Howard continues south through Hyde Park to Bayshore Boulevard, about 0.8 miles from Swann Avenue. There, the 10-foot-wide waterfront sidewalk runs about 4.5 miles along Hillsborough Bay from Platt Street to Gandy Boulevard. Parkland Estates, a 1920s neighborhood, begins at SoHo's south end on the west side of Howard. Golfview, around the private Palma Ceia Golf & Country Club, begins about a mile west.
Homes and getting around SoHo
Homes in and around SoHo include condos and townhomes near the corridor, with bungalows and historic Hyde Park homes on the surrounding streets. The National Register's Hyde Park Historic District is roughly bounded by Rome Avenue and Swann Avenue, east and south of SoHo, so most of SoHo sits outside that listing. Kennedy Boulevard, at the north end of the corridor, leads east across the Hillsborough River to downtown and west to Westshore. Swann Avenue, at the south end, runs east to Hyde Park Village and west past Golfview toward Dale Mabry Highway, about 1.5 miles west. Tampa International Airport is about 5 miles northwest.
